How harmful E numbers get "clean labelled or hidden

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Joined
Jan 13, 2015
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London
Good article by Joanna Blythmann a UK food investigative journalist with vast experience tracking the history of the modern food industry.

Much like the cat and mouse game which regulators play with the financial industry vigilance is needed to keep on top of the every ranging was the food chemical industry avoids and weasels around regulation to keep food safe.

"Over the past few years, the food industry has embarked on an operation it dubs “clean label”, with the goal of removing the most glaring industrial ingredients and additives, replacing them with substitutes that sound altogether more benign. Some companies have reformulated their products in a genuine, wholehearted way, replacing ingredients with substitutes that are less problematic. Others, unconvinced that they can pass the cost on to retailers and consumers, have turned to a novel range of cheaper substances that allow them to present a scrubbed and rosy face to the public."

Her new book is due to be published soon. I'll be definitely having a read.

Unfortunately I can't post links so Google "Inside the food industry: the surprising truth about what you eat" to find


 
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